Social Media Etiquette for Business – 10 Starters

social media etiquette

We have all seen those social media ‘moments’ – when a post on social media that was sent innocently suddenly erupts into something else entirely. This can turn into a worldwide trending problem, or be contained as an isolated local incident. It is not easy to prevent such a situation from happening. But there are … Continue reading Social Media Etiquette for Business – 10 Starters

Your 10-Point Social Media Check List

Social Media Checklist

Social media is a fantastic tool for marketers.  It is a great opportunity to engage with your audience, and develop relationships which work for both the consumer and the organisation.  But it’s not always easy: the internet is full of examples of organisations that have not only got it wrong, but got is so wrong … Continue reading Your 10-Point Social Media Check List

Why You Should Run Paid Social Media Campaigns

Paid Social Media

I read a report from eMarketer earlier this week that explained that small and medium sized businesses rank social media as the second most effective marketing method; only their website was more effective. And the fact that social media is a powerful tool is not a shock, it has been the darling of the marketing … Continue reading Why You Should Run Paid Social Media Campaigns